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May 9, 2018

Using the right Project Management Style Different projects call for different project management styles. Team leaders subconsciously default to a management style that they are most familiar with. Because of this, many teams face challenges including: Overlooking ideas. Autocratic decisions can leave ideas unexplored. Dissatisfied employees. Successful projects are completed by happy teams. Top-down decision…

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June 19, 2017

What is the 9/80 work schedule all about? You may have heard of the 9/80 work schedule. Perhaps a neighbor’s company offers it as an option for their employees. You probably know that it involves Fridays off, and you know that sounds cool. But do you really know how it works? It’s like this: The…

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August 12, 2016

Bric is for people who are building great creative agencies. Kim Mickelsen the CEO of the marketing services agency Bozell is doing just that.  Her focus in running Bozell is on strategy — as opposed to just blind creativity. She believes strategy is exactly why Bozell has produced countless successful ads since its founding in 1921, and why in the…

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March 30, 2016

The success of your creative agency requires strategy. It is what allows you to win business over your competitors. Strategic planning can help you find your “little something extra”. Your strategy is your competitive advantage. Hard work is just a pre-requisite. The key to success is creating value for your clients. Sure, clients might want to see…

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